Marketing Services

Sometimes all you need is a little help. That’s where marketing services are the perfect option to tackle or take care of a specific need or pain point. Like all ANCHOR & COMPASS services, everything will be customized to your situation with a focus on practical solutions and always steered by your organization’s needs and desires.

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!

Everything Builds On This

Trust me. Before you begin any marketing, get this first.

Marketing Message Guide

From TARGET AUDIENCE to CALL TO ACTION, your messaging guide lays out a clear and compelling path leading people to enthusiastically respond.

  • Summary
    n-person (or virtual) meetings to create a unified marketing message - using basic story elements - to diagram the path of one (1) target audience's conversion from curious to committed.

    NOTE: This usually requires up to 4 - 8 hours of working meeting time.

    Deliverables
    One (1) Message Guide

    • Brand Message Narrative

    • One-liner

    • Sales Funnel Blueprint

    • Use Examples With Tips

    • Recommended Next Steps

Starting at
$1,500

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!

Website Building Blocks

The (3) essential components of your website.

Marketing Message Guide

From TARGET AUDIENCE to CALL TO ACTION, your messaging guide lays out a clear and compelling path leading people to enthusiastically respond.

  • Summary
    n-person (or virtual) meetings to create a unified marketing message - using basic story elements - to diagram the path of one (1) target audience's conversion from curious to committed.

    NOTE: This usually requires up to 4 - 8 hours of working meeting time.

    Deliverables
    One (1) Message Guide

    • Brand Message Narrative

    • One-liner

    • Sales Funnel Blueprint

    • Use Examples With Tips

    • Recommended Next Steps

Starting at
$1,500

Website Blueprint

From site ORGANIZATION & OPTIMIZATION to LAYOUTS & WIREFRAMES, your website blueprint maximizes impact while slashing upkeep and hassle.

  • Summary
    I provide a complete site outline complete with a wireframe (visual layout) of each page including examples of usable copy to synergies flow and messaging for maximum impact with minimum upkeep.

    • NOTE: A “Marketing Story Guide” is HIGHLY recommended.

    Deliverables
    One (1) Website Blueprint

    • Site Outline

    • Landing Page Mockup

    • Blog / News Page & Posts

    • Content Pages & Copy

    • Recommended Next Steps

Starting at
$750

Website Build

From LANDING PAGE & NAVIGATION to PRO VISUALS & MOBILE COMPATIBILITY, I build your site from the ground up, make it pretty, and hand you the keys.

  • Summary
    I build your site using Squarespace (or another platform of your choosing pending agreement) providing unified graphics and visual elements along with copy reflecting your marketing strategy and communication goals.

    • NOTE: A “Marketing Story Guide” is HIGHLY recommended.

    Deliverables
    One (1) home page
    One (1) contact page
    One (1) blog / news page
    Three (3) content pages (about, history, products, etc.)

    • Additional pages start at $225

    One (1) one-on-one, group, or video presentation showing how to update elements of the website.

Starting at
$1,500

Website Add-Ons

Additional services for your website

Domain Transfer

I move your same domain from your old website to your new website for a more seamless transition.

Starting at $150

Staff Headshots

Let me get this box checked off for you! The first portrait is $75 and each additional portrait is only $25.

Starting at $75

1-Year Basic Upkeep

With a quick email or call, I will change text or provided elements of your site for you.

Starting at $150

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!

Print Design

Essential print designs for any organization.

Business Card Design

A good business card makes a great first impression, but including a CALL TO ACTION turns it into an engagement tool to drive interaction.

  • Summary
    I design and deliver a JPEG or PDF of a fully developed, custom business card for you to use with any printing service you prefer. You can have up to ten (10) sets of contact info (NAME, TITLE, PHONE, EMAIL, etc.) so your whole team is updated together.
    (NOTE: This is not a printing service. You will have to submit this design to your preferred printer.)

    Deliverables
    One (1) full color business card design with up to ten (10) contact information variables.

    • Additional black and white version of the same design available upon request.

Starting at
$300

Post Card Design

A good post card is informative and inviting, but including a CLEAR PATH to engage with your product or services makes it a tool to drive commitment.

  • Summary
    I design and deliver a JPEG or PDF of a fully developed, custom post card for you to use with any printing service you prefer.
    (NOTE: This is not a printing service. You will have to submit this design to your preferred printer.)

    Deliverables
    One (1) full color post card design of any size.

    • Additional black and white version of the same design available upon request.

Starting at
$300

1 - Pager Design

A good 1-pager can offer an eye-catching menu, but including a MARKETING NARRATIVE flow transforms it into a compelling opportunity.

  • Summary
    I design and deliver a JPEG or PDF of a fully developed, custom 8 ½ x 11 1-pager for you to use with any printing service you prefer.

    • NOTE: A “Marketing Strategy Guide” is HIGHLY recommended.

    Deliverables
    One (1) full color 1-pager design.

    • Additional black and white version of the same design available upon request.

Starting at
$375

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!

Design Essentials

Essential brand assets for any organization.

Logo Refresh

Update your current logo to meet the high standards and numerous metrics required from today’s professional design environment.

  • Summary
    I use industry standard metrics to evaluate and recreate your current logo and deliver an updated version in all the sizes and formats required for today’s diverse branding environment.

    • NOTE: This is to UPDATE your current logo. This is not a logo design from scratch.

    Deliverables
    One (1) updated logo in a horizontal (marquee) orientation.
    One (1) updated logo in a vertical (stacked) orientation.
    One (1) updated logo mark (symbol only).
    One (1) updated logo type (words only)

    • All deliverables include a color, black, and white option as well as small, medium, and large sizes)

Starting at
$375

Brand Guide

Build a trusted and recognizable brand with consistency across all platforms with a professional and easy-to-use brand guide customized for your organization.

  • Summary
    I take your current branding from designs you already have and create a brand guide outlining the logos, colors, typography, voice, tone, focus, energy, and writing tips for all design and writing in your organization. A Brand Guide is key to creating and maintaining a uniform and polished look for your organization in order to become a recognizable and trusted brand.

    • NOTE: A “Logo Refresh” is HIGHLY recommended.

    Deliverables
    One (1) Brand Guide PDF including a printer-friendly cheat sheet.

    Features guidance for:
    - Logo
    - Color
    - Typography
    - Photography
    - Voice & Tone
    - Focus & Energy
    - Writing Checklist

Starting at
$300

Staff Portraits

Staff portraits are needed, but don’t have to be museum quality. The first portrait is $75 and each additional portrait is only $25.

  • Summary
    I take simple portraits of your staff to use in design and marketing materials throughout your organization. Some essential editing and uniform framing will give your pictures the professional polish you need without breaking the bank.

    Deliverables
    One (1) photography set up at one (1) location of your choosing.
    One (1) portrait headshot in both print and web friendly formats and sizes.

    • Each additional headshot taken at the same sitting is only $25.

Starting at
$75

See Examples

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!

Impact Report

From CURATING ASSETS & CUSTOM CHECKLISTS to LAYOUT FOR PRINT & PDF, I get your impact report designed to impress supporters and gain funders.

  • Summary
    I guide you and your team through a process to publish an organization impact report that will (1) be greatly appreciated by your supporters and fans, (2) serve as a healthy exercise for you and your team, and (3) powerfully work as a fund raising tool.

    Deliverables
    One (1) Impact Report For PRINT.
    One (1) Impact Report PDF (Full Size)
    One (1) Impact Report PDF (Web / Email Size)
    One (1) Impact Report Graphic for Marketing

Starting at
$1,500

Let’s find a solution that works for you!

In your free consultation, we’ll explore customized solutions tailored for your needs and goals.

Get Started!